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The value of a Cultural Master Plan for the community is far reaching and profound. A Cultural Master Plan finds significance in who you are and what you do (and have done in the past). It takes this broad understanding and translates it into feasible projects that enhance local life and the local economy.
A Cultural Master Plan:
- asks the community to look into a ‘mirror’ and assess its cultural identity in all its aspects: arts, heritage, cultural industries, settlement patterns, cultural landscapes, ethnicity, and aboriginal communities, as well as the facilities and services that deliver culture;
- gives the community and a region a chance to chart its future course as a cultural force for all community members: youth, seniors, families, businesses, cultural organizations and workers, multi-cultural contributors, and all visitors;
- provides a capacity road map and strategies for enhancing cultural resources by making cultural organizations sustainable and turning the community into a cultural force locally and on the global stage;
- contributes to the local economy by becoming a crucial component of a vibrant and future-oriented economic development strategy;
- plays a key role in identifying and evaluating the community’s cultural resources and ensuring that they become market ready economic assets;
- supports cultural tourism, the fastest growing segment of tourism in the global economy; and
- endows community people with a strong community pride and sense of identity.
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